Everything you need to grow your floral craft and business all in one place
€684 EUR Per Year
€576 EUR Per Year
Flower Class is the most comprehensive floral design membership in the world.
The elevated Flower Class Membership brings together my entire body of work; Floral Design, Business Strategy, Design Theory, Live Coaching, and Community, into one all-inclusive membership.
Whether you’re arranging flowers for pleasure, building your first business, or working at scale with weddings, events, installations or retail, Flower Class is designed to support you at every stage of your journey, from first steps to master level.

For the first time ever, everything is included
The Flower Class membership now includes all five of our signature Masterclasses, alongside the exclusive Flower Class lesson library, live coaching, business tools and community support.
No add-ons. No tiers.
Full access . One membership.
WHAT YOU'LL GET:
+ INCLUDED MASTERCLASSES
These Masterclasses are available to purchase individually, but inside Flower Class, they are all included
- The First Steps Masterclass : My step by step programme teaching you how to design & create fresh flower displays for your home and pleasure.
- The Everyday Elevated Masterclass : For florists who want to elevate their everyday work, increase profitability, attract dream clients, and feel confident in every design.
- The Centrepiece Masterclass : Contemporary techniques and art-led ideas for impactful table and centrepiece design.
- The Wedding Masterclass : Build a profitable, heartfelt wedding flower business, from brand and portfolio to pricing and booking ideal clients.
- The Installations Masterclass :Create and sell large-scale, brand-defining floral installations with confidence and clarity.
Value if purchased separately: $4,285 USD
Included here at no extra cost
+ THE FLOWER CLASS LIBRARY & ONGOING SUPPORT
Exclusive Flower Class Lessons
- 200+ Sustainable floral design lessons complete with flower recipes
- 60+ Business strategy and growth lessons
- Over 350+ lessons in total included in Flower Class
Live Coaching & Guidance
- Monthly live coaching calls with Joseph Massie
- Bonus coaching sessions for wedding, event & retail floristry
Community & Growth
- Private international Flower Class community
- Monthly curated spotlights & challenges to support real progress
Professional Business Tools
- Customisable professional email templates
- Client-ready proposal templates
+ ONE SIMPLE ANNUAL PAYMENT
- 12 months of full access, billed once per year.

WHAT PEOPLE ARE SAYING:
"I have joined Flower Class and I'm learning so much. I love the luxury designs, as I find it easier to scale things down, rather than scale them up! I also love all the lessons on the business side of floristry - ideal clients, strategy etc. I've been in floristry with my own business for five years, but still struggle with the business side of things - Flower Class makes everything so clear!"
S.L.W - Flower Class Member
"Seriously - Joseph is amazing!
I have been a Flower Class Professional member since it’s inception. I always look forward to the monthly tutorials which cover a large area from floral designs for different occasions, eg bridal, centre pieces or retail, to business planning. It’s excellent value for money. Joseph’s tutorials are always very detailed and unambiguous. His monthly conversation is always delivered in a friendly and humorous fashion. I definitely would not hesitate to recommend anybody to join this valuable community."
E.C - Flower Class Member

OUR TERMS & CONDITIONS
Subscription & Pricing
Flower Class is available as an annual subscription, billed in full at the time of purchase.
You will be charged €576 immediately upon joining, providing 12 months of full access to the Flower Class membership.
This subscription renews automatically each year at the annual rate, unless cancelled in accordance with the cancellation policy below.
We reserve the right to adjust pricing for new memberships at any time.
Your current rate is guaranteed for as long as your membership remains active. If you cancel and later rejoin, the then-current rates will apply.
Access to Flower Class content remains available only while your subscription is active.
Cancellation Policy
This is an annual subscription with no early cancellation during the active subscription year.
If you do not wish to renew for the following year, you may cancel your membership at any time by providing at least 7 days’ written notice by email prior to your next renewal date.
To cancel, please email:
[email protected]
Cancellations are effective once confirmed by our team.
If you do not receive confirmation within 3 business days, please contact us again to ensure your request has been received.
Upon cancellation, your membership will remain active until the end of your current annual billing period and will not renew.
No partial refunds are available for unused time remaining in the subscription year.
Automatic Renewal
All annual subscriptions renew automatically unless cancelled in accordance with this policy.
Refund Policy
We offer a 7-day refund window from the date of your initial purchase.
If you change your mind within this period, you may request a refund, subject to a 10% administrative fee.
Refund requests must be made in writing by email to:
[email protected]
Refunds are available only within the first 7 days of your initial purchase.
No refunds are available for partially used subscription periods or renewal payments.
Billing Descriptor
Please note: this transaction may appear on your statement as
KINGSWAY CULTIVATED LTD
<
PAY IN EUR PAY IN USD PAY IN GBP PAY IN AUD <a