INTRODUCING

THE INSTALLATIONS 

MASTERCLASS

Featuring 10 Sustainable Design Projects & 6 Supporting Modules

 


 ARE YOU READY TO TRANSFORM YOUR SKILLS AND BUSINESS?

ENROLMENT NOW CLOSED


 

CHOOSE YOUR MASTERCLASS PATH NOW

Welcome To The Installations Masterclass


Together we are going to remove the fear surrounding big scale, statement floral designs and transform your business & practice!

 

Released only once per year, The Installations Masterclass is a comprehensive floral course, led by five time RHS Chelsea Gold Medalist, Joseph Massie. Within the Masterclass, join Joseph as he shares his techniques, process, and theory behind 10 large scale, sustainably made, Floral Installation Projects :

  • The Classic Archway
  • The Deconstructed Archway
  • The Luxury Archway
  • The Classic Urn
  • The Statement Vase
  • The Hanging Installation
  • The Cloud Installation
  • The Free Standing Installation
  • The Garden Installation
  • The Flower Wall

Plus 6 Supporting Modules :

  • Best Practices For Safe Working
  • Introduction to Frameworks
  • Introduction to Sustainable Floral Design Techniques 
  • Introduction to Rigging
  • The Best Blooms For Installations
  • Marketing and Selling Floral Installations

 

ENROL TODAY

It's Time To Stand Out From The Crowd


When floral designers ask me, "What Can I Do To Stand Out From The Competition?" My answer is always ...

MASTER FLORAL INSTALLATIONS.


There are many reasons to dive into the world of installation design but one of my favourites is their power to set you apart.  They allow you to get noticed as a designer.  They elevate your brand and offerings by providing a service that not everyone has the know how to do.  Being able to provide this luxury service, means you can increase your client spend for every single wedding and event adding more profit without having to scout for more clients.  With their instant impact and 'wow' factor, floral installations make for great social media content and a portfolio that converts.  And last, but by no means least, they can be an awful lot of fun to create with very real rewards in a sense of achievement and pride.  

 
ENROL TODAY

Creating Luxurious Floral Installations Has Transformed My Company Entirely ...

But before I knew the things I know now, let me tell you even the idea of thinking about creating such designs was scary and daunting.  I understand the sticking points, and more importantly how to overcome them!  Floral Installations are now one of my most enjoyable, most profitable and most creative practices, which is why I know, that you don't need to struggle with the fear of creating big scale, big impact, floral designs.

  • Learn how to create TEN different floral installation designs using sustainable techniques.
  • Discover the 'behind the scenes' industry tips to that rarely get shared, including rigging techniques, and framework mechanics. 
  • Experience high quality video tutorials guiding you step by step through the entire process.  From the fundamentals to the final flourishes.
  • Supporting documents for each design including sundries and materials lists and flower recipes for you to complete each project.
  • Overcome your fear of large-scale designs with safe working practices so that you can feel confident in your abilities.
  • Standout from your competition with the skills to create statement pieces.
  • Elevate yourself and your brand with a show stopping service.
  • Learn how to market and sell larger floral designs.
  • Increase your client spend for each and every wedding and event by offering statement designs.
  • Discover the best and most suitable flowers for creating floral installations.
  • Create engaging content for your socials and website whilst building a portfolio that truly converts.
  • Receive support with the ability to ask questions within the course.

And last but by absolutely no means least

  • Feel a real sense of achievement and pride is your design work as you can be inspired by flowers and have the most fun in your creative process with the knowledge to create large-scale, big impact floral installations.

Discover it all and more within The Installations Masterclass. 

ENROLMENT NOW CLOSED

Placeholder Image
CHOOSE MY MASTERCLASS PATH

"Floral Installations have been a passion of mine for years – there’s just something about creating something magical to transform a space that I just love.  If you’ve ever felt nervous or fearful about diving in, going big, or scared to offer floral installations to your clients, I hope that this will be the course for you.  Yes we’re going BIG, but we’re also going one step at a time, covering everything from the fundamentals to the final floral flourishes

 - Joseph Massie

Joseph Massie Installations

But Just Why Is The Thought Of Creating Luxurious Floral Installations So Scary?


Is it because you're thinking about ...

  • What mechanics do I need?
  • What should I charge?
  • Will that mass of hydrangea, delphinium and foliage that I just left hanging above someone's head stay there?...
  • All day, and, all night long?
  • Where do I even begin? 

 I want to tell you that I get it.

 I had those fears too and believe me when I say I have some stories to tell about the not so luxurious side of floral installations.  I have been where you are, dreaming of being able to create designs that look like they shouldn't even be possible and I learned how to create show-stoppers that are safe, sustainable, profitable and stop people in their tracks for all the right reasons.  

I want to help remove the fear surrounding the process and teach you how to feel confident in your abilities and skills so that you can create luxurious floral installations too ... and that is why I created The Installations Masterclass.

I WANT IN ON THE MASTERCLASS!

Have a Question about The Installations Masterclass? 


 
I'M READY TO SIGN UP!

 

The Installations Masterclass is currently closed for enrolment.

Need three final reasons to join us?

Placeholder Image
SUSTAINABLE TECHNIQUES

A sustainable business is kinder on the environment, considerate of everyone at every stage of the process, from the flower grower to the consumer, and allows for longevity so that you are able to do the thing that you love for as long as you want to.  In this Masterclass we are completely foam free and I share some pretty awesome techniques and mechanics to help build your sustainable design practice. Get ready to be creative, perhaps find yourself a blacksmith and explore a new, more sustainable way, of doing things.

Placeholder Image
OVERCOME THE FEAR

I remember a time when the thought of suspending something in the air and leaving it hanging for hours, was quite frankly terrifying.  When the designs are bigger, the stakes seem higher and the potential for loses or for things to go wrong is greater.  The trick to overcoming this fear?  A solid foundation in tried and tested mechanics, a knowledge of safe working practices and the confidence in your abilities to create large scale pieces.  That is what I am teaching in this Masterclass, so that you will have the foundation you need to overcome the fear.
Placeholder Image
TRANSFORM YOUR BUISNESS

Earlier this year I shared an image of a hanging blue delphinium design on my instagram.  That one post received over 10,000 likes and demonstrated to me the power of floral installations.  They inspire awe and stop people in their tracks for all the right reasons, allowing you to get noticed as a designer, set yourself apart from the competition and offer a service that not everyone has the ability to.  The services, the profits, the creative fun that can come with installation deign truly have the power to transform your practice. 

SIGN ME UP!

THE INSTALLATIONS MASTERCLASS 


Enrolment closed now.

You have two enrolment offers to choose between: 

INSTALLATIONS MASTERCLASS SINGLE PAYMENT

$1398.00

What You'll Get:

  • All 10 Design Projects including video tutorials, sundries & materials lists.
  • The Classic Archway
  • The Deconstructed Archway
  • The Luxury Archway
  • The Classic Urn
  • The Statement Vase
  • The Hanging Installation
  • The Cloud Installation
  • The Freestanding Installation
  • The Garden Installation
  • The Flower Wall
  • Plus 6 Supporting Modules:
  • Best Practices For Safe Working
  • Introduction to Frameworks
  • Introduction to Sustainable Floral Design Techniques 
  • Introduction to Rigging
  • The Best Blooms For Installations
  • Marketing and Selling Floral Installations
  • Course support with the 'Ask Joseph a Question' feature for each and every design.
BUY NOW

INSTALLATIONS MASTERCLASS PAYMENT PLAN

$266.00/6 monthly payments

total cost $1596.00

  •  All 10 Design Projects including video tutorials, sundries & materials lists
  • The Classic Archway
  • The Deconstructed Archway
  • The Luxury Archway
  • The Classic Urn
  • The Statement Vase
  • The Hanging Installation
  • The Cloud Installation
  • The Freestanding Installation
  • The Garden Installation
  • The Flower Wall
  • Plus 6 Supporting Modules:
  • Best Practices For Safe Working
  • Introduction to Frameworks
  • Introduction to Sustainable Floral Design Techniques 
  • Introduction to Rigging
  • The Best Blooms For Installations
  • Marketing and Selling Floral Installations
  • Course support with the 'Ask Joseph a Question' feature for each and every design.
BUY NOW