The Cultivate Blog

The Latest from Joseph & Co.

'The Flower Recipe Guide' A New Free Download Just For You. Aug 21, 2023

^{If you’re looking to learn more without spending a penny, explore my library of free floral resources. Guides, tutorials, and tools designed to support you wherever you are on your floral journey.}

Want to know how to create the perfect flower recipe for your next floral design, but don't know whe...

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Developing Your Signature Style From The Flower Class Summer Sessions With Hanneke Frankema May 24, 2023

^{The more techniques you know, the more confident you’ll feel in your work. That’s exactly what Flower Class is here to give you.}

This May, Flower Class is coming to you live with FOUR incredible FREE live sessions featuring guest industry experts and one unmissable live finale with Joseph Massie....

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An Introduction to Analogous Colour Theory - Free Tutorial Jun 05, 2021

Happy June!

As you guys know, over the past few months we have been on a mission to add as much positivity and value as possible to our Flower Class Members, our students, and our clients. We’ve launched our £1K Floral Giveaway, our free Floral Design Mini Course, and a series of helpful

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Ever wish someone would write all your emails for you so that you can get back to the things you love ... LIKE FLOWERS?

Let me lighten your workload with this free collection of five essential email templates designed to help you efficiently tackle some of the most common - AND time consuming administrative tasks us floral designers get distracted by. In this helpful guide, I share with you the exact email templates I use within my own business to communicate professionally, keep my busy days better organised and claim back my precious time for a life filled with greater balance and ease.