_{Image - On Caladium from The Installations Masterclass}

If developing your own brand of floral installations is on your checklist for this year, I'm offering a free live class on 22nd April 'Six Steps to Mastering Installations'. It's free, and I promise you, it will be packed with All The Good St...

A bunch of flowers is so much more than a handful of stems.  There can be ritual and pleasure and intention in the act of strolling through your local market on a Sunday morning, coffee in hand, and selecting some blooms to brighten up your home.  There is joy to be discovered in inviting flowers in...

If you’re looking for a beginners project that’s both quick and effortlessly beautiful, look no further than An Autumn Bunch. This project from our free First Step Flowers series is the epitome of simplicity and seasonal charm. Whether you’re creating a sweet gift for a friend or a beautiful display...

Autumn is the season of transformation, not just in nature, but in our homes too. The crisp air, vibrant colours, and abundance of seasonal blooms offer the perfect inspiration for creating floral designs that bring warmth and charm to any space.

In our latest First Steps Flowers video, we dive int...

In my 20 years of floristry experience, I’ve learned a thing or two about keeping blooms looking their best for longer. There’s nothing quite like the joy of bringing fresh flowers into your home - their vibrant colours and delightful fragrances instantly add a touch of elegance to any space. But, a...

How would you feel if I could wave a magic wand and grant you the ultimate floristry super power?

Well let me introduce you to the next best thing, something that is completely within your own ability.

Floral Installations!..There are many reasons to dive into the world of floral installation desi...

Ready to make your mark?  When floral designers ask us what one thing can they do to stand out in the crowd, we always have one piece of advice... Master Floral Installations! 

We're talking sweeps and cascades of tumbling blooms transforming something classic into the unexpected.  Sustainable stru...

It's the most wonderful time of the year...  A time when us floral designers are in demand as people dream to adorn their own front doors with wreaths, invite people to dine on festively laden tables and gift their friends and loved ones with floral gestures and presents.

It can be a busy time for ...

The changing seasons gifts us floral designers an opportunity for variety and creativity.  However it also means that we need to know how to be flexible and adapt as our materials availability changes throughout the year.

Discovering the best materials for the job at hand in all seasons takes time ...