The Cultivate Blog

 

Ask Marginpar: A Glimpse Behind The Petals  

Being a great floral designer is so much more than creating beautiful pieces.  Here at Learn Joseph Massie we care about where our flowers come from and are fascinated by every part of the process.

"Ask Marginpar” is a brand new video series from one of our favourite flower growers that gives you an insider’s look at the wonderful world of flowers! 

Join Marginpar's floral investigators, as they explore everything from new varieties of flowers to the science of cultivation.

  • Discover every part of the process from the soil to the packing room.
  • What makes a great quality flower?
  • How placing people at the heart of growing benefits the stems you get to design with.

Get ready to learn, be inspired, and experience the beauty of flowers like never before.

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The Doors Are Open ....Welcome to Flower Class May 09, 2024

Exciting News: Flower Class Membership is Now Open!

We are thrilled to announce that the doors to Flower Class are officially open, and not just that—we’re rolling out the red carpet with some fantastic discounts to celebrate! For those who’ve been eagerly waiting, now is your golden opportunity to...

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Floral Insights: Luxurious Spring Softness Mar 17, 2023

When clients L & T came to us dreaming of a wedding epitomising femininity, softness and gentleness we knew we could deliver their vision above and beyond their expectations, for their wedding date was a Spring one, and this is the perfect time of year for these qualities in a flower.  Through flowe...

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How To Wire A Rose; Fine Wiring For Wedding Designs Sep 23, 2022

Happy Friday!

Today we are diving into How To Wire A Rose; Fine Wiring For Wedding Designs.

Now that wedding season is cooling off, it's the perfect time to head back to basics and brush up on those fundamental skills. This may not seem like the showiest, sexiest, exciting lesson to dive into,

...
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The Re-Textured Tablescape Sep 15, 2021

THE DAHLIA HOW TO YOU’VE ALL BE WAITING FOR


Ahead of our next collection of online courses launching next week, we have a very special post to share with you today - our first free Step by Step, featuring every detail on how to create a refined tablescape that is both contemporary

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The Foam Free Dahlia Wreath Nov 06, 2020
 

Here in northern England we’re in the very final flush of our Dahlia blooms, and as we’re expecting our first frost any day now (which will herald the end of the season) it’s the perfect time to seriously indulge in their bounty before they fade away until next Summer.

In this delicious

...
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How to Wire a Phalaenopsis Orchid Bloom Sep 16, 2020

INTRODUCING THE CLASSICAL WIRING GUIDE AND THE CONTEMPORARY WIRING GUIDE

The art of wiring is one both simultaneously loved and hated by floral designers with equal passion and vigour throughout our industry. In every country where we teach we find floral designers whom passionately love this b

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Ever wish someone would write all your emails for you so that you can get back to the things you love ...  LIKE FLOWERS?

Let me lighten your workload with this free collection of five essential email templates designed to help you efficiently tackle some of the most common - AND time consuming administrative tasks us floral designers get distracted by. In this helpful guide, I share with you the exact email templates I use within my own business to communicate professionally, keep my busy days better organised and claim back my precious time for a life filled with greater balance and ease.

Download five essential email templates for :

How To Apply For Freelance Work
How To Build Connections And Relationships
How To Book The Bride
How To Send A Winning Proposal
How To Keep The Door Open