The Cultivate Blog
Ask Marginpar: A Glimpse Behind The Petals Â
Being a great floral designer is so much more than creating beautiful pieces. Â Here at Learn Joseph Massie we care about where our flowers come from and are fascinated by every part of the process.
"Ask Marginpar” is a brand new video series from one of our favourite flower growers that gives you an insider’s look at the wonderful world of flowers!Â
Join Marginpar's floral investigators, as they explore everything from new varieties of flowers to the science of cultivation.
- Discover every part of the process from the soil to the packing room.
- What makes a great quality flower?
- How placing people at the heart of growing benefits the stems you get to design with.
Get ready to learn, be inspired, and experience the beauty of flowers like never before.
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The Latest from Joseph & Co.
Image - The Garden Installation from The Installations Masterclass
There comes a moment — whether you're sitting with a spark of an idea or standing in front of a blank structure — when it's time to begin. To move from planning into action. To start creating installations that not only elevate yo...
Image -Â The Luxury Archway from The Installations MasterclassMasterclass
If developing your own brand of floral installations is on your checklist for this year, you'll want to check out my Installations Masterclass. I'm offering 50% OFF plus eight bonuses worth over $1400 until May 4th. Take a ...
There are so many wonderful things about building a life with flowers.
The creativity. The beauty. The fulfilment.
Not to mention the special moments we get to be part of; weddings, celebrations, seasonal installations. It’s no wonder we fall in love with floral design.
But the truth is…
A thr...
This May, Flower Class is coming to you live with FOUR incredible FREE live sessions featuring guest industry experts and one unmissable live finale with Joseph Massie.  You are invited to join us for The Flower Class Summer Sessions.  Flower lovers from around the world are coming together to learn...
As we get ready to release our eagerly anticipated Wedding Masterclass out into the world, we're taking a closer look at just why we're so wedding obsessed.  It's no secret that here at the Joseph Massie Studio, we love a good romance story.  And we're here to tell you that turning your affections t...
VALENTINE'S DAY – That illustrious date in every floral designer's calendar that beholds the humble red rose!
You might be in love with love, or perhaps you are already panicking about keeping up with the demand. Â Whatever your feelings on the holiday, there's no denying that this day, dedicated to...
Ever wish someone would write all your emails for you so that you can get back to the things you love ... LIKE FLOWERS?
Let me lighten your workload with this free collection of five essential email templates designed to help you efficiently tackle some of the most common - AND time consuming administrative tasks us floral designers get distracted by. In this helpful guide, I share with you the exact email templates I use within my own business to communicate professionally, keep my busy days better organised and claim back my precious time for a life filled with greater balance and ease.
Download five essential email templates for :
How To Apply For Freelance Work
How To Build Connections And Relationships
How To Book The Bride
How To Send A Winning Proposal
How To Keep The Door Open
