The Cultivate Blog
Ask Marginpar: A Glimpse Behind The Petals Â
Being a great floral designer is so much more than creating beautiful pieces. Â Here at Learn Joseph Massie we care about where our flowers come from and are fascinated by every part of the process.
"Ask Marginpar” is a brand new video series from one of our favourite flower growers that gives you an insider’s look at the wonderful world of flowers!Â
Join Marginpar's floral investigators, as they explore everything from new varieties of flowers to the science of cultivation.
- Discover every part of the process from the soil to the packing room.
- What makes a great quality flower?
- How placing people at the heart of growing benefits the stems you get to design with.
Get ready to learn, be inspired, and experience the beauty of flowers like never before.
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The Latest from Joseph & Co.
If you’re looking for a beginners project that’s both quick and effortlessly beautiful, look no further than An Autumn Bunch. This project from our free First Step Flowers series is the epitome of simplicity and seasonal charm. Whether you’re creating a sweet gift for a friend or a beautiful display...
Autumn is the season of transformation, not just in nature, but in our homes too. The crisp air, vibrant colours, and abundance of seasonal blooms offer the perfect inspiration for creating floral designs that bring warmth and charm to any space.
In our latest First Steps Flowers video, we dive int...
We've got some pretty exciting news to share with you today - we're launching a brand new YouTube series, designed specifically for beginners, entitled 'First Step Flowers'!
If you're eager to explore the world of floristry and you're just starting out on your floral journey, First Step Flowers is ...
It's the most wonderful time of the year... Â A time when us floral designers are in demand as people dream to adorn their own front doors with wreaths, invite people to dine on festively laden tables and gift their friends and loved ones with floral gestures and presents.
It can be a busy time for ...
The changing seasons gifts us floral designers an opportunity for variety and creativity. Â However it also means that we need to know how to be flexible and adapt as our materials availability changes throughout the year.
Discovering the best materials for the job at hand in all seasons takes time ...
With the busy Spring & Summer Wedding season about to begin, we wanted to lighten your stress load and give you one less thing to worry about. Â One of the highlights of creating wedding florals is that there is a natural opportunity to work with the best blooms of each season, but what exactly is lo...
Happy Thursday!
Today we are diving into Orchid Centrepieces: How To Create Three Different Centrepieces using Cymbidium Orchids.
Cymbidium orchids are one of those blooms that like to do the talking. They are the perfect choice for creating Simple, Stylish and Spectacular designs. In this tut
...
Happy Friday!
Today we are diving into How To Make A Sustainable Dahlia Wreath
Over the past few weeks we have been somewhat celebrating one of my fall season favourites, the delectable Dahlia. I love how each season gifts us with its own unique offerings, I delight in the anticipation of seas
...
Happy Friday!
Today we are diving into How To Wire A Rose; Fine Wiring For Wedding Designs.
Now that wedding season is cooling off, it's the perfect time to head back to basics and brush up on those fundamental skills. This may not seem like the showiest, sexiest, exciting lesson to dive into,
...
Ever wish someone would write all your emails for you so that you can get back to the things you love ... LIKE FLOWERS?
Let me lighten your workload with this free collection of five essential email templates designed to help you efficiently tackle some of the most common - AND time consuming administrative tasks us floral designers get distracted by. In this helpful guide, I share with you the exact email templates I use within my own business to communicate professionally, keep my busy days better organised and claim back my precious time for a life filled with greater balance and ease.
Download five essential email templates for :
How To Apply For Freelance Work
How To Build Connections And Relationships
How To Book The Bride
How To Send A Winning Proposal
How To Keep The Door Open
