The Cultivate Blog

 

Ask Marginpar: A Glimpse Behind The Petals  

Being a great floral designer is so much more than creating beautiful pieces.  Here at Learn Joseph Massie we care about where our flowers come from and are fascinated by every part of the process.

"Ask Marginpar” is a brand new video series from one of our favourite flower growers that gives you an insider’s look at the wonderful world of flowers! 

Join Marginpar's floral investigators, as they explore everything from new varieties of flowers to the science of cultivation.

  • Discover every part of the process from the soil to the packing room.
  • What makes a great quality flower?
  • How placing people at the heart of growing benefits the stems you get to design with.

Get ready to learn, be inspired, and experience the beauty of flowers like never before.

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The Latest from Joseph & Co.
Welcome To Episode 1 - Flowers After Hours “The Debut” Jun 21, 2021

In the world of floristry and horticulture, there are so many wonderful, earnest, heartfelt podcasts … and this is absolutely not one of them.

Welcome to Flowers After Hours - in each episode globally renown floral designers, and regionally relevant self proclaimed comedic geniuses, Matthew Lan

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Welcome To The Flowers After Hours Podcast Jun 14, 2021

Guys … for the past few months I’ve been keeping a pretty big secret from you … I’ve been working pretty hard on something which is a little out there for me, but its also something that I hope you’ll love just as much as I do … today … I’m so delighted to share that alongside my good friend, Ma

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How to Make Fine Wired Units Jun 11, 2021

Happy Friday! We hope you’re well and are having the best week!

Over the past few months we have been on a mission to add as much positivity and value as possible to our Flower Class Members, our students, and our clients. We’ve launched our £1K Floral Giveaway, our free Floral Design Mini Cour...

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An Introduction to Analogous Colour Theory - Free Tutorial Jun 05, 2021

Happy June!

As you guys know, over the past few months we have been on a mission to add as much positivity and value as possible to our Flower Class Members, our students, and our clients. We’ve launched our £1K Floral Giveaway, our free Floral Design Mini Course, and a series of helpful

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Free Tutorial - An Introduction to Fine Wiring May 27, 2021

Over the past few months we have been on a mission to add as much positivity and value as possible to our Flower Class Members, our students, and our clients. We’ve launched our £1K Floral Giveaway, our free Floral Design Mini Course, and a series of helpful tutorials on our new YouTube channel

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How to Make a Floral Clutch May 20, 2021

Today we're delighted to be sharing one of our favourite floral design tutorials - How to Make a Floral Clutch - entirely for free!

Below you’ll be able to check out the full course video, in it’s entirety! We hope you love this floral project as much as we do, and if you want to check out the

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How to Condition Hellebores May 13, 2021

Hellebores are one of the most charismatic of Spring flowers, available in a huge array of colours, forms and patterns - but they can be such difficult flowers to keep alive!

In our prior experience, if a Hellebore could wilt twice, it absolutely would, and believe us, we’d tried everything to

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Ever wish someone would write all your emails for you so that you can get back to the things you love ...  LIKE FLOWERS?

Let me lighten your workload with this free collection of five essential email templates designed to help you efficiently tackle some of the most common - AND time consuming administrative tasks us floral designers get distracted by. In this helpful guide, I share with you the exact email templates I use within my own business to communicate professionally, keep my busy days better organised and claim back my precious time for a life filled with greater balance and ease.

Download five essential email templates for :

How To Apply For Freelance Work
How To Build Connections And Relationships
How To Book The Bride
How To Send A Winning Proposal
How To Keep The Door Open