Announcing The Installations Masterclass

Sep 05, 2022
Flower Class Online Flower Courses Joseph Massie Learn Floristry Learn Floral Design

ARE YOU READY TO TAKE YOUR FLORAL DESIGN BUSINESS AND PRACTICE TO THE NEXT LEVEL?

Then allow me to introduce you to The Floral Installations Masterclass.

ENROLMENT OPENS SEPTEMBER 5TH.

We’re going BIG with TEN hands-on floral installation designs including step by step video tutorials so that you can discover the entire process of creating some of my most exciting and profitable floral installations. And because the practice of great floral design goes so much further than simply the ‘how to’, in this course I’m also sharing my own personal tips on frameworks, rigging, safe working practices, marketing, materials and so much more. 

This is the second year for The Installations Masterclass, and I am so excited to re-open the doors. This year the course is BIGGER. BOLDER. and BETTER, with three brand new design projects and no increase in cost!

Pretty sweet right?

I would say that floral installations are one of the top things I get asked about the most by designers from all over the world. Everyone wants to know how to make them, what are the mechanics, how do I keep them sustainable, is there a way to make them less scary, what materials do I use, where do I even begin?

There are so many questions and a whole lot of fear around the whole practice of floral installation design. And I totally get it! - Floral Installations have the power to inspire awe and to stop people in their tracks for all the right reasons. They look impressive, sometimes even impossible as if defying gravity, and that is a part of their magic. They are so much fun to make, truly allowing you to explore your creative side and skills, not to mention the huge benefits they can bring to your business, setting you apart from the competition and gifting you the opportunity to increase the client spend for each and every event.

This world doesn’t have to be a scary one though, in fact, I find it one of the most enjoyable and exciting parts of my business. Once you understand the mechanics, frameworks, techniques and know how to consider the safety elements. Once you know the best materials to choose and how to work with them and have confidence in what you can achieve. Once you have been guided through the process of a design that you love, step by step, so that you know exactly what to do, then you truly begin to love this world of floral installation design.

SO, WHAT EXACTLY ARE WE COVERING IN THE FLORAL INSTALLATIONS COURSE?

This course contains TEN hands-on projects, featuring step by step video tutorials guiding you through the entire process of how to make each design. I have chosen ten of my most popular and profitable designs so that you can have your own comprehensive portfolio of designs to create, make your own, and offer to your clients.

  • The Deconstructed Archway

  • The Luxury Archway

  • The Classic Urn

  • The Statement Vase

  • The Hanging Installation

  • The Cloud Installation

  • The Free Standing Installation

  • The Garden Installation

  • The Flower Wall

    And because installations are so much more than just the step by step, within this course I’m also including additional tutorials on:

  • Best Practices For Safe Working

  • Introduction to Frameworks

  • Introduction to Sustainable Floral Design Techniques

  • Introduction to Rigging

  • The Best Blooms For Installations

  • Marketing and Selling Floral Installations

    Understanding all these elements of big scale floral design, transformed my business, and I can’t wait to share that with you now.


WHEN IS THE INSTALLATIONS MASTERCLASS AVAILABLE?

Doors reopen for enrolment on Monday September 5th 2022. 

I am so excited for you to join me on my Installations Masterclass as we dive into this exciting world and together over come the fear that so often accompanies these big scale, big impact pieces.

I just have one question for you.

Are you ready to face your fear and stand out in the crowd?

I certainly hope so!